PRESS COVERAGE
LinkedIn - "New LinkedIn and 4A’s Research Shows Current Talent Trends for Advertising Agencies" on 3/22
Adweek – “How Agencies Are Fighting Back Against Talent Raids by Tech Firms and Marketers” on 3/20
Adweek – “Maurice Lévy on Mediapalooza, Restructuring and Why Sapient Is the Future of Publicis” on 3/21
LinkedIn – “B2B Beat: 5 Key Sessions at the 4A’s Transformation 2016 Conference in Miami Beach” on 3/20
Advertising Age – “Stop Talking About Transformation in Adland -- Do It” on 3/21
Advertising Age – “The Elephant in the Industry” on 3/21
AgencySpy – “Maurice Levy Says We’re All Consultants Now” on 3/21
Warc – “Partnerships drive brand growth” on 3/21
MediaPost – “Outdoor Advertising Association Pens Screed Decrying Value of Digital” on 3/22
Also ran on:
Digiday – “Vice CEO Shane Smith on dealing with agencies: ‘We want to make great shit but it's a war.’” on 3/22
Digiday – “Innovating, recruiting, training: Why agencies are at the 4A's” on 3/22
The Drum – “Publicis boss Maurice Levy denies inherent industry sexism, saying JWT scandal is simply “one man’s mistake” on 3/22
AdAge.com – “At 4A's Meeting Opener, Nancy Hill Challenges Agency CEOs on Diversity, Gender” on 3/22
Campaign – “Nancy Hill kicks off 4A's with tough love for industry” on 3/22
AdAge.com – “Publicis CEO Levy Calls for Ad Industry to End Silos, Doesn't Believe Gender Discrimination is Widespread” on 3/22
MediaPost – “New Approach At Publicis Groupe: 'Sapient Inside'” on 3/22
The Drum – “Publicis reveals ‘Sapient Inside’, a new division to bring tech and creativity closer” on 3/22
AdAge.com – “DDB's Wendy Clark: Industry Must 'Stay Restless' On Gender Discussion” on 3/22
MediaPost – “DDB 'Flexes' To A New Model” on 3/22
Adweek – “Why So Many People Leave Advertising” on 3/22
Also ran in Adweek Advertising & Branding newsletter
Adweek – “Agencies Address How They're Restructuring to Fight a Breaking Business Model” on 3/22
Adweek – “Isolated or Endemic? 4A's Speakers Publicly Spar Over Ex-JWT CEO's Alleged Sexism, Racism” on 3/22
AgencySpy – “Maurice Levy and Wendy Clark Disagree on Whether Advertising Has a Sexism Problem” on 3/22
Adweek – “Shane Smith Tells Agencies to 'Stop Being So Afraid' to Work With Vice” on 3/22
MediaPost – “Making Content Is Just Part Of The Creative Skillset In Adland” on 3/22
AdAge.com – “Jeff Goodby Encourages Industry to Think More Like Vandals” on 3/22
Digiday – “Confessions from the 4A’s: Agencies share what's bugging them today” on 3/22
MediaPost – “Study Reveals the Obvious: People Leave Agency Jobs Because Of Low Pay, Bad Work/Life Balance, Lack of Strategic Vision” on 3/22
Adweek – “Orange Is the New Black Star Says Your Brand Should Do This to Reach Latinos” on 3/22
MediaPost – “Marketing To Latinos: Perception Versus Reality” on 3/22
MediaPost – “How Vandalism Will Save Advertising” on 3/22
Beet.TV – “The Trade Desk: Programmatic ‘Dress Rehearsal’ For TV Moving To Center Stage” on 3/22
The Wall Street Journal – “CMO Today: Snapchat Hires More Advertising Experts” on 3/23
The Wall Street Journal – “Diversity in Advertising Sparks Heated Discussions at Industry Conference” on 3/23
Also included in daily CMO Today newsletter
Campaign – “Clients remind 4A's audience to focus on their problems, too” on 3/23
The Drum – “Quantcast & 4A's ink workshop agreement to spread programmatic understanding” on 3/23
Warc – “4A's Partner Awards winners announced” on 3/23
Min Online – “Inclusivity and Agility Dominate Conversation at Day One of 4A’s Transformation” on 3/23
Adweek – “Martin Sorrell Talks JWT Lawsuit, Sexism in the Industry and Media Rebates” on 3/23
AgencySpy – “Levy: Sapient Will Move Inside Your Agency. Deep Inside.” on 3/23
Digiday – “WPP's Martin Sorrell: Sexism is pervasive in the agency world” on 3/23
Adweek – “How Can Agencies and Brands Improve Their Facebook Ads? Think Mobile First” on 3/23
Campaign – “Facebook's Everson: Agencies lagging on mobile creative” on 3/23
Also ran on Medical Marketing and Media on 3/24
AdAge.com – “Viewability, Fraud, Ad Blocking and Transparency Dominate 4A’s” on 3/23
The Wall Street Journal – “Martin Sorrell Acknowledges Sexism Is a Problem in the Ad Industry”
Also ran on MediaPost on 3/24
MediaPost –“Tobaccowala: Why Is The Industry So Insecure?” on 3/23
MediaPost – “Everson To Agencies: Flatten Yourselves” on 3/23
The Drum – “Cindy Gallop fires back after Publicis CEO Maurice Levy says JWT scandal is just a “one-time mistake’” on 3/23
MediaPost – “Quantcast And 4As Partner On Programmatic Training Program” on 3/23
Campaign – “Sorrell: Martinez found guilty in court of public opinion” on 3/23
Also ran on PR Week on 3/24
MediaPost – “Sorrell: Too Early To Condemn JWT Ex-CEO Martinez” on 3/23
Adweek – “JWT Names Spence Kramer, Known for Nike and Coke Work, as CEO of Atlanta Office” on 3/23
AdAge.com – “Martin Sorrell to 4A's Gathering: 'There Is a Problem' With Gender, Diversity” on 3/23
AdAge.com – “Media Agency Bosses Reflect on Pitchapalooza at 4A's” on 3/23
The New York Times – “Advertising Industry Wrestles With Bias After a Lawsuit” on 3/23
Adweek – “4A's Celebrates Collaboration in New Awards Program” on 3/23
MediaPost – “Advertising's Four Plagues: Viewability, Fraud, Transparency, Ad Blocking” on 3/23
MediaPost – “Quantcast And 4A's to Pile More People on the Programmatic Bandwagon With Training Course” on 3/23
The Wall Street Journal – “CMO Today: Turner Plunks Down $100 Million to Beef Up Bleacher Report” on 3/24
Also included in CMO Today newsletter
New York Post – “Sexism and racism rampant in biz — but don’t judge JWT CEO yet: rival ad boss” on 3/24
Also ran on The Daily Chappaqua on 3/24
The Drum – “Why are we still talking about diversity?” on 3/24
Campaign – “Optimism trumps optics” on 3/24
Adweek – “What the Advertising Industry Can Do to Finally Create Gender Equality” on 3/24
AdAge.com – “Madonna Badger Asks Adland to Stand Up Against Objectification” on 3/24
AdAge.com – “No Single, Quick Fix for Ad Blocking, 4A's Panel Says. But There Are Fixes” on 3/24
Adweek – “5 Tips for Building a Real and Successful Company Culture” on 3/24
Media Post – “comScore: Think Of TV Households As Devices In Modern Measurement Era” on 3/24
Marketing Dive – “Sexism case sparks heated debate in ad agency world” on 3/24
Campaign – “Convergence is the key to the future of our industry” on 3/24
AgencySpy – “Here Are Pics of a Porn Star and Producer Hanging Out on Publicis’ Private Champs-Elysées Terrace” on 3/24
MediaPost – “'Do You Renounce Satan?' -- And Other Things Not Said At The 4A's Conference” on 3/24
MediaPost – “Deconstructing 'Pitchapalooza'” on 3/24
AdAge.com – “It's a Wrap: Highlights From the 2016 4A's Transformation Conference” on 3/25
AdAge.com – “Tipping Point? How the Erin Johnson Lawsuit Dominated the 4A's Conference” on 3/25
Digiday – “Slack isn't catching on at ad agencies -- and it's clients' fault” on 3/25
Conference Bites – “4A’s Transformation, part 1” on 3/25
Conference Bites – “4A’s Transformation, part 2” on 3/25
Conference Bites – “4A’s Transformation, part 3” on 3/25
Adweek – “Could the JWT CEO Scandal Become a Watershed Moment for Change?” on 3/25
MediaPost – “What To Do About Ad Blocking?” on 3/25
Beet.TV – “FreeWheel Sees Rapid Growth Of Premium Video Requiring Unity In Measurement” on 3/27
Beet.TV – “GroupM’s Lesser: The Future Of All Media is Digital and Programmatic” on 3/27
Beet.TV – “The Trade Desk Rolling Out Programmatic E-Learning Globally” on 3/27
MediaPost – “How Mobile Is Transforming The Marketing World” on 3/27
Bulldog Reporter – “Why Is Talent Leaving Ad and Media Agencies? New Data Examine Reasons for Departure, New Ways to Retain Talent” on 3/28
Fortune – “Ad Industry at a crisis point on diversity, says 4As CEO” on 3/28
MediaPost – “It's Not Only About Efficiency. How About Focusing On Media Effectiveness? ” on 3/28
MediaPost – “Transparency An 'Opt-In' Choice, Say The Agencies” on 3/28