US Group Lead, Entertainment, Restaurants, and Multicultural
Bob Gruters is the US Group Lead for Facebook’s Entertainment, Restaurants and Multicultural business teams in North America, overseeing marketing relationships with leading brands across these key verticals. With more than 20 years of experience, Bob has held key leadership positions across the marketing and advertising industry that span television, digital, print, and OOH media.
Prior to joining Facebook, Bob launched REVOLT Media, Sean Combs’ television and digital music platform, where he was Executive Vice President of Sales and Marketing. Before that, he was Senior Vice President of Client Development at Univision and Vice President of Business Development at Viacom representing the Entertainment group which included Spike TV, Comedy Central, TV Land and CMT. Before his career in television, Bob led Marketing Services for The New Yorker at Conde Nast.
Bob was also the Media Director at Sony Electronics where he led media and marketing strategy across the consumer and B2B divisions. Prior to this position, he held numerous marketing positions at JC Decaux, Esquire (Hearst), and Gannett.
Bob earned a Bachelor of Arts degree from Rowan University where he met his beautiful wife, Barbara. He is the very proud father of Evan, Grace, Matthew & Ryan and resides in Westfield & Monmouth Beach, NJ.